SEO Internal Linking Structure Tips

Before Web 2.0, perhaps even further back, the traditional more classical approach to building a website had nothing to do with building an internal linking structure. In such a method of producing websites, most developers simple linked every informative page to the home page and most surfers could find everything they needed on the home page.

Enhancing the home page was about the only thing you could do to attract folks to certain areas of your site; this worked because you because most folks are prone to being suckered in by the eye candy on a site. Back then all you had to do was create a few big links at the top of your page to signal their importance. It was easier to follow through into pages by simple looking at the images associated with a certain page (billing or payment page link to by a credit card image). Search Engine Crawlers (SECs), on the other hand, are not able to distinguish the different images what appears and what is said in the image, all they can do is follow plain text.

Alternative Text for Images

Images used to entice folks into clicking are useful as long as you know to add alternative text behind them. There is no use in having an image if the SEC comes along and does not see it and therefore can’t index your site partially. Make sure you fill in the alt text for the image! Doing this allows for the SECs to crawl your site and notice the text which can in turn help index your site more accurately.

An Internal Linking Structure Improves your Indexing Results

You should understand one thing; you can improve how your site is indexed and improve the possibility of making it to the front page! The website’s internal linking structure turns your single classical home page setup into a dynamic website with several sets of pages. Doing this will allow for folks to more accurately find what they need and allow for SECs to index your site with ease.

The Importance of Adding a NoFollow Attribute

Instead of having the SEC jump around from your site to a completely different part of your site altogether, you should consider using the Nofollow attribute to your links. This makes your internal linking structure more solid! To keep a SEC from doing all this jumping around, you’ll need to make sure you mask your links. You simply add the NoFollow Tag to your link as shown below:

<a href=http://www.paidscribe.com/“ rel=”nofollow”> Seo Writer Tony</a>

You should understand that doing this will not hinder a person from clicking the link itself and going to the appropriate site which is linked, but rather it would tell the search spider to ignore the link. This makes creating an internal linking structuring for your site a lot more like building a pyramid rather than a web, ironically.

Now you can create different pages without them being all inter connected in this crazy web-like manner but rather have a structured hierarchical-like web structure that drives spiders to the appropriate destination without driving them nuts around your site! It is important to create an internal linking structure, if anything, to keep the spiders happy!

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